CA: Information Governance
This piece was created for CA’s website promoting technologies that help companies maintain paper trails for when they get sued. This spot was my first experience with Red Cam and I must say that I was pretty blown away by it. Although processing has a come a long way in the past year, when we did this piece the transfer time was a brutal 20:1. However, when you see Red side by side with other HD cameras there’s simply no contest – it looks amazing. And the 4K resolution means the amount of detail is comparable to 35mm, minus the grain and the softness.
Editor / Animator
Client: Computer Associates
Agency: McMillan
Post Production Co: The Studio Upstairs